SMCKL #12: Explore the ROI of Winning Social Marketing Programme
"Steven Groves, founder of Social Marketing Conversations, and co-author of the ROI of Social Media (with Guy Powell and Jerry Dimos), to Social Media Club #12: Exploring the ROI of a Winning Social Marketing Programme. Guy Powell, founder of DemandROMI (a marketing consulting firm), and co-author of ROI of Social Media, will also be joining us for this event. Powell was instrumental in laying down the foundational elements in the book and is an author in his own right.
Groves will share some of his personal insights on how marketers and brands can design and put in place a fully-integrated SM programme that can be monitored, measured and give the best return to the bottom line. "
Well, it was Tuesday and I was working nearby KLCC. My friend @gugubird invited me to SMCKL but since it was last minutes the registration to get ticket has closed. But I tried to ask on twitter and guess what? Someone from SMCKL twitted me and Daniel [@DanEVO] manage to register for me last minute. I guess need to thanks to @FongFeiKei for RT for me too~
Do follow @FongFeiKei to see if you need to FFK or waiting for someone FFK their concert tickets~ You might able to get Michael Buble Live Concert ticket last minute here~!
Social media FTW for helping me get last minute passes ~! ;p
Do follow @FongFeiKei to see if you need to FFK or waiting for someone FFK their concert tickets~ You might able to get Michael Buble Live Concert ticket last minute here~!
Social media FTW for helping me get last minute passes ~! ;p
I've been hearing this more frequent, "TianChad, you are like everywhere!"
I wish I could be in Australia, Bali, NewYork City, Las Vegas +++ for travel ar. If this happen then ppl can say I am everywhere ;pConsumer usually will get more awareness through advertisement (V/Radio/Social Media) then will start consider it by asking friends (Word of mouth). A successful marketing campaign will surely make more people talking about the item. Eventually make you purchase because your friends says it is good too.
[Guy Powell and Steven Groves]
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Look at the brightside!! You are going to speak out! Thanks for dropping by :)