|CJ WOW SHOP Official Launch @ Cantaloupe, The Troika|
From Left to Right: Zaim Helmi Zaini, Fiza Frizzy, Sarah Ismail, Maria Tunku Sabri, Chef Fikree Aznan, Liza Khairudin, Ameera Zaini, Karl Shafek and Nadia Annuar.
CJ WOW SHOP, Malaysia’s innovative home shopping network integrating television, online and mobile platforms, was launched on March 31st in what is seen to be an industry revolution. Providing people with the convenience to shop at their own comfort, Malaysians can enjoy a whole new home shopping experience starting 1 April 2016.
CJ WOW SHOP features comprehensive on-air demonstrations across top media channels i.e. TV3, ntv7, 8TV, TV9 and tonton. Shoppers can purchase by calling the toll free number, or accessing its online shopping site and mobile app options, whether it is at home, or anytime anywhere.
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“CJ WOW SHOP hails to be a game changer. By bringing to the fore a customer-oriented service and fresh experience, we are ready to shake up the Malaysian home shopping sector,” said Mr. Kim Yang Hyun, Chief Executive Officer of CJ WOW SHOP at the launch event graced by Dato’ Basaruddin Sadali, Deputy Secretary General of the Ministry of Domestic Trade, Co-operatives and Consumerism (KPDNKK).
“At CJ WOW SHOP, we discover and deliver high quality products aimed at enhancing people’s lives. We also present these products to our audience in the most attractive and engaging manner via an immersive world of shoppertainment,” added Kim.
|CJ WOW SHOP - Online shopping site www.cjwowshop.com.my|
CJ WOW SHOP currently offers various range of products from different categories such as home & living, beauty, fashion and digital. These products vary from exclusive Korean inventions that make life easier, to successful local and global brands that benefit millions of households. CJ WOW SHOP will also look into offering food products and services such as travel package in the near future.
Aligned to the shoppertainment concept that provides shoppers with a uniquely visual, interactive and exciting experience, the television segment of CJ WOW SHOP features 10 top Malaysian celebrities as show hosts. Beyond providing a strong appeal to the masses, their roles are critical in clearly demonstrating product effectiveness and efficacy, so that consumers know what they are about to purchase and the exact quality to expect. Comprising of experienced and new talents, these celebrity show hosts include Maria Tunku Sabri, Nadia Annuar, Karl Shafek, Chef Fikree, Ameera Zaini, Raja Azureen, Fiza Saad, Sarah Ismail, Liza Khairudin and Zaim Helmi.
A joint venture between Malaysia’s leading integrated powerhouse, Media Prima Berhad and the international expert in home shopping from South Korea, CJ O Shopping Co. Ltd., CJ WOW SHOP unveils with an ambition to make home shopping complete. As the leading customer-oriented media commerce company in Malaysia, CJ WOW SHOP stems from a proven successful business model, integration of media channels with the broadest audience, and an ecosystem of reliable partners.
The synergistic partnership is taking full advantage of the e-commerce and m-commerce market by exploring shoppers’ unmet needs, upgrading their lifestyles and satisfying their requirements with better fulfilments at every touch-point.
CJ WOW SHOP
CJ WOW SHOP Channels
- A total of 990 minutes of dedicated timeslots:
- TV3: 0600 – 0700 (60min)
- ntv7: 0600 – 1300 (420min)
- 8TV: 0600 – 0900 (180min)
- TV9: 1000 – 1200 (120min) 1230 – 1600 (210min)
|The KLCC and KL Tower cityscape that you can see from Cantaloupe Balcony dining area|
The event was held at Cantaloupe, Troika Sky Dining, Level 23A of The Troika. From the balcony you can see the KLCC and Twin Towers. Weather was hazy that day hence the scenery wasn't that great. But still it will be nice if you are dining here at night consider the lighting installed in this place.
|I love the corridor and the lighting when going towards Cantaloupe @ The Troika|
|Flower deco for CJ WOW SHOP Launch @ Cantaloupe, The Troika|
|#TCSelfie with Maria Tunku Sabri (@mariajjcm) who I known from Jalan-Jalan Cari Makan Food Programme!|
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