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22 June 2012

Project Black Inspiration Launch @ Zouk Club [Photo Story]

The ground-breaking Project Black Inspiration delivered the world's first crowd-sourced Limited Edition Johnnie Walker Black Label based on creative input from over 100,000 Facebook fans across Malaysia and Singapore, in collaboration with international designer Mark Ong a.k.a. SBTG.

To celebrate this pioneering achievement and the progressive "Keep Walking" spirit, the launch event was held on 19th May 2012 at Zouk Club. (Yes, now only I have time to share what I've captured) Courtesy of Johnnie Walker and Nuffnang, I was invited to the inspirational launch to check out JW newly designed and limited Black Label.

This was a collaboration and a co-creation from Malaysia and Singapore's Johnnie Walker Facebook fans - Now presenting to you, the personalised new Limited Edition Johnnie Walker Black Label. Only 19,200 bottles available in Malaysia, in participating clubs near you while stocks last.

Enjoy the photos! Hope you like them! I mean...FB like! ;p

Johnnie Walker Project Black Inspiration @ Zouk club
Meet up with Nuffie Shah and pretty blogger Jane+bf

Johnnie Walker Project Black Inspiration @ Zouk club
Simple and nice setup for the party entrance.

Johnnie Walker Project Black Inspiration @ Zouk club
Presenting you the Project Black Inspired Black Label

Johnnie Walker Project Black Inspiration @ Zouk club
Once you enter you can take photo with the Project Black Inspiration Black Label together with two JW models

Johnnie Walker Project Black Inspiration @ Zouk club
I personally like this cool party+camera board where it can take our photos and we can receive it through email
*But till now I still haven't receive the photo through email...*

Johnnie Walker Project Black Inspiration @ Zouk club
TC together with Charles James Wright, the Senior Brand Manager of Johnnie Walker Malaysia
My Johnnie Walker journey started when I met him. Check out my awesome Johnnie Walker experience!

Johnnie Walker Project Black Inspiration @ Zouk club
Special hand-crafted bottle design by Hannah Tan and Kenji Chai @ Black Fryday [Back view]

Johnnie Walker Project Black Inspiration @ Zouk club
Special hand-crafted bottle design by Hannah Tan and Kenji Chai @ Black Fryday [Front View]
Hannah's bottle looks simple and glamorous while Kenji quite creative with the colors.

Johnnie Walker Project Black Inspiration @ Zouk club
Special hand-crafted bottle design by Reshmonu and Winnie Loo
Reshmonu's bottle feature his singing talent and his hair style while Winnie's bottle is all about hair, real & colourful hair

Johnnie Walker Project Black Inspiration @ Zouk club
If it is without the glasses capsule or with better lighting will be better.
I find it tough to capture this photo =p

Johnnie Walker Project Black Inspiration @ Zouk club
With helps from a glass of JW, I am inspired to take some creative light trail photo of the new JW bottle


Johnnie Walker Project Black Inspiration @ Zouk club
I prefer this one among all photos. Hope you like it too =)

Johnnie Walker Project Black Inspiration @ Zouk club
TC with the new Project Black Inspired Black Label =)

Johnnie Walker Project Black Inspiration @ Zouk club
Ming and bf arrive soon after the party started.
*Ignore  my sudden sleepy eyes*

Johnnie Walker Project Black Inspiration @ Zouk club
Charles James Wright, Senior Brand Manager of Johnnie Walker Malaysia sharing about the Project Black Inspiration and appreciate  the ideas from all 100,000 Johnnie Walkwer FB fans. If you are one of the lucky one you might have got your own personalized and engraved Johnnie Walker Black Label Limited Edition through this  party.

Johnnie Walker Project Black Inspiration @ Zouk club
Mark Ong aka Mr Sabotage, chosen by Johnnie Walker to lead Project Black Inspiration

Johnnie Walker Project Black Inspiration @ Zouk club
Fashion show started with beautiful models showcasing colourful outfit with their hair setup/dressed by Winnie Loo

Johnnie Walker Project Black Inspiration @ Zouk club

Johnnie Walker Project Black Inspiration @ Zouk club
Inspired slow synchronized lighting which show "Keep Walking"

Johnnie Walker Project Black Inspiration @ Zouk club
Three more colourful models!

Johnnie Walker Project Black Inspiration @ Zouk club
The moment my Nikon Speedlight SB900 overheat...
Good that I can capture this picture though

Johnnie Walker Project Black Inspiration @ Zouk club
Ending of the catwalk with Johnnie Walker Black Label Limited Edition

Johnnie Walker Project Black Inspiration @ Zouk club
Winnie Loo together with the models and Limited Edition Johnnie Walker Black Label


Check out the event video of this Project Black Inspiration Launch party!

Johnnie Walker Project Black Inspiration @ Zouk club
Congratz to the grand prize winner of Project Black Inspiration =)

Johnnie Walker Project Black Inspiration @ Zouk club
Performance by Reshmonu and band. Energetic as usual =)


Johnnie Walker Project Black Inspiration @ Zouk club
The JW party on-going till late night and I hope you had enjoyed the free flow at the party together with the DJ


Johnnie Walker Project Black Inspiration @ Zouk club
"Keep Walking"
Till then, Keep Walking =)

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