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25 May 2012

Exclusive Premier of "The Sparkle Project" with @YunaMusic. Creative MV!

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Yuna Zarai, showcasing her new music video for her single, "Sparkle".
A music video created on the Samsung GALAXY NOTE.

"The Sparkle Project", Malaysia's first music video created with the Samsung GALAXY Note, made its official debut today to members of the entertainment industry and fans of the Samsung GALAXY Note and Yuna, showcasing Yuna's new music video for her single, "Sparkle". The music video is the result of a creative partnership between Yuna and Samsung Malaysia Electronics.

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Blue lanterns and lighting setup at The Delicious @ Marc Residence. Talented guitarist rehearsal on stage!


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Bloggers buddy Ruby, Putra, CikLilyPutih and Nuffie Anne~


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Autographed poster was given out to the audience by answering really easy questions.
They can raise hand at the very same time, so end up all of them won~

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Who cheered "Samsung" the loudest will win the prizes


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Vincent Chong, Head of Mobile Phone Division, Samsung Malaysia Electronics.
"The past three months was an amazing experience for us all. The idea behind 'The Sparkle Project' was basically to bring new perspectives to the music industry through the state-of-the-art technology built within the Samsung GALAXY Note. This in turn, brings new experiences to our customers and takes user experiences to a whole new level," said Vincent Chong, Head of Mobile Phone Division, Samsung Malaysia Electronics.


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Together with Yuna, here's the premier of "The Sparkle Project"
Recorded entirely using Samsung GALAXY Note. I like some of the ideas incorporated into the video. You can see the cool doodles in the video~


Yuna - Sparkle
Someone uploaded it to YouTube.
Why Samsung Malaysia never upload this to their YouTube Channel? ;p


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Lucky Facebook fans were invited to the exclusive premier too. See how enjoy they watch the video? Haha


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Live performance by Yuna immediatelly after the premier of "Sparkle" MV
Yuna Sang "Sparkle" and "Terukir Di Bintang"
Yuna, who is currently based in the United States, was in town specifically for the debut and made an appearance at the premier as Malaysia's award-winning singer/songwriter and also as the device's ambassador. As part of the official launch of the music video, she also performed her single 'Sparkle' at the event.



Yuna - Terukir Di Bintang


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Quek Shio Shuan, Director of “Sparkle” Music Video,
Reservoir Production

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Capture Precious Moments *smile*
Media Q&A Session. As usual Malaysia Media are quiet but will ask question personally later.
Samsung customers and fans of Yuna took part in the exciting 'The Sparkle Project' and also co-created the music video by submitting visual suggestions and ideas for her single via 'The Sparkle Project's' digital space at www.sparkleproject.my. Selected ideas and visuals were creatively-interpreted and featured in Yuna's 'Sparkle' music video.

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Winners of the brand new Samsung GALAXY Note
Sarah Joan Mokhtar, Anwar Yasser Zulkifli, Nooru Hajar, Nurul Azreen, and Emily Minor, posing with Yuna, Samsung GALAXY Note Ambassador and award-winning Malaysian singer-songwriter, Vincent Chong, Head of Mobile Phone Division,Samsung Malaysia Electronics, and their brand new Samsung GALAXY Note


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Yuna who down to earth and give a hug to the winner
*Capture precious moments*

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Eric Cruz, Executive Creative Director, Leo Burnett Kuala Lumpur; Quek Shio Shuan, Director of “Sparkle” Music Video, Reservoir Production; Yuna Zarai; Vincent Chong, Head of Mobile Phones Division, Samsung Malaysia Electronics Sdn Bhd

The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Tourist from Philippine who are curious and went up close for a photo with Yuna.
Do introduce Yuna to your country ;p


The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
TC and Budiey.com
Picture over expose but ok la we looking handsome hahaha



The Sparkle Project with Samsung GALAXY Note for Yuna Sparkle MV
Last but not least a picture with Yuna!

Heads up for creative people who come together and created this artful piece. I like the concept behind this video and hope to see more creative thing coming up from you guys! If you've watch the 'Sparkle' video you can see Qi, Yuna's boyfriend inside it too. Hope their love continue blooms as always =)

More photos will be uploaded to TianChad @ 永遇乐 Facebook Page. Check them out! For more information about Samsung GALAXY Note, do check out www.samsmung.com/my or visit their Facebook Page Samsung Malaysia.



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